LilwaDelivery

Pitch Deck 2026

Kenya's Fastest Last-Mile Logistics

Last Mile Logistics for Kenya's
Underserved Cities

One platform for Food, Gas, Water, Business Deliveries & Last Mile. Live in Nairobi, Mombasa, Kakamega, Bungoma — and expanding.

30-min delivery
Multi-stop orders
15+ counties
Lilwa Delivery Rider

Active Riders

245+

The Problem

The Hidden Heroes

Small fleet operators & local merchants — the backbone of Kenya's economy

Limited Visibility

No tracking. No proof of delivery. Customers can't see where their order is.

Fragmented Access

Rely on phone calls, WhatsApp, word of mouth. No unified platform.

No Data Insights

Don't know who orders, when, or what's profitable.

No Technology

Manual dispatching. No routing. No repeat customer tools.

Restricted Capital

Can't afford vans, fuel advances, or insurance.

Tier-2 Ignored

Glovo, Bolt are Nairobi-only. Kakamega (500k+) has zero organized last-mile.

Outside Nairobi, businesses pay

40% higher logistics costs

due to disorganized last-mile options

The Solution

Breaking the Chains of Intermediation

Direct from sender to receiver. No middlemen. No gatekeepers.

Old Way

Customer → Call center → Dispatcher → Boda → Delivery (maybe)

3+ layers of intermediation

No accountability. No tracking.

Lilwa Way

Customer → App → Local rider (vetted, tracked) → Delivery (guaranteed)

Direct. Transparent. Accountable.

Real-time GPS tracking + SMS updates

KFC Assistant

Saves your last order. One tap to repeat. No typing.

Used by 38% of food orders
Market Opportunity

$620M Kenyan Last-Mile Market

And we're just getting started

$8.7B

African E-commerce Logistics

TAM

$620M

Kenya On-Demand Delivery

SAM

15%

Western Kenya Market Share

SOM (by Q4 2026)

Market Breakdown by Vertical

Food Delivery: $280M — Crowded but growing
Gas & Water Delivery: $90M — Highly recurring, underserved
B2B / Last Mile: $180M — Enterprise demand
Errands / Other: $70M — Customizable, high margin
Our Services

Everything You Need, Delivered

Fully customizable — one order, multiple stops

Food & Drinks

200+ restaurants

Shopping Delivery

Multiple shops in one trip

Business Deliveries

B2B restocking

Gas & Water

90% repeat rate

Errand Services

Any task, anywhere

Office Delivery

Lunch + supplies

Last Mile

E-commerce, bulk

KFC Assistant

Saved orders, 1-tap repeat

Multi-stop orders = Pick up food + gas + water in one trip. Same rider. Better margins.

Traction

Our Approach Is Working

Real metrics. Real growth.

4

Cities Live

Nairobi, Mombasa, Kakamega, Bungoma

12,000

Monthly Deliveries

↑ 340% YoY

35%

Customer Repeat Rate

Industry leading

87%

Gas & Water Repeat Rate

90-day retention

Monthly Revenue (KES)

↑ 210% YoY
Q1 2025
Q2 2025
Q3 2025
Q4 2025
KES 2.7M KES 4.1M KES 6.2M KES 8.4M

Service Breakdown

Food Delivery45%
Gas & Water25%
B2B / Last Mile20%
Errands / Other10%

Gas & Water + B2B = fastest growing segments

Unit Economics

Profitable Per Trip

Positive contribution margin across all service lines

Multi-Stop Order (3 stops)

KES 400

Revenue per trip

Rider + Fuel

KES 220

KES 180 Profit

45% margin

Gas Delivery

KES 300

Revenue per trip

Rider + Fuel

KES 180

KES 120 Profit

40% margin

Food Delivery (single)

KES 120

Revenue per trip

Rider + Fuel

KES 80

KES 40 Profit

33% margin

Key Insight

Multi-stop orders generate 45% margins — same rider cost, higher revenue

Industry Best
Social Proof

Unmatched Satisfaction

4.8 stars · 1,240+ reviews

James, Bungoma

"Lilwa picked up my gas cylinder, refilled it, and delivered it back in under an hour. I didn't even have to leave my shop. The recurring order feature is a lifesaver."

Local Guide · 12 reviews

Mercy, Kakamega

"I run a catering business. Lilwa delivers my food to 3 different offices in one trip. Saves me 2 hours daily. The multi-stop feature is genius."

Business Owner · 34 deliveries

Brian, Nairobi

"The KFC Assistant is genius. One tap and my usual order is on its way. No searching. No typing. I've reordered 15 times."

Verified · 15 repeat orders

Sarah, Mombasa

"I was skeptical about gas delivery. Now I set it for every 10 days. It just shows up. No more carrying heavy cylinders myself."

87% repeat rate · 20+ orders

4.8 average rating · 1,240+ reviews · Verified by Google & Facebook
Impact

Why This Matters

Creating value across the ecosystem

Local Riders

Visibility, technology, fair pay, weekly settlements, fuel advances, insurance

245+ riders · 250+ jobs created

Customers

Reliable, fairly priced, multi-stop, trackable delivery — 30-min guarantee

35,000+ monthly travelers

Businesses

Access to a quality, tech-enabled delivery network without building their own

200+ partner merchants

We are at the stage where local delivery heroes finally get to shine,

unobscured by unnecessary layers between them and their customers.

Competition

Defensible Moat

We do what others won't — in markets they ignore

Feature Lilwa Glovo Bolt Food Local Boda
Multi-stop orders Negotiable
Tier-2 cities (Kakamega, Bungoma) Scattered
Gas & Water delivery Unreliable
B2B dashboard
Saved orders (KFC Assistant)
Subscription (Lilwa Gold)
Positive unit marginNegativeNegativeCan't scale

Our position: Only organized last-mile player in Western Kenya. Glovo won't come. Bodas can't scale. We own that market.

Leadership

The Team

Built by operators who know tier-2 Kenya

TM

Gilbert Nakiboli Waliuba

Founder & CEO

Grew up in Kakamega. Built last-mile networks in tier-2 cities. Ex-Copia/Twiga.

MJ

Michael Juma

CTO

Built logistics dashboards & rider apps. 9 years experience. Ex-Sendy.

JW

Riri WN

Head of B2B

Previously sold logistics to 200+ SMEs in Mombasa. 8 years experience.

WO

Wycliffe Omondi

Western Kenya Lead

Based in Kakamega. Manages 60 local riders. Deep community connections.

Advised by former execs from MaxAB, Kuda, and Flutterwave

Backed by local angel investors & transport funds

Investment Opportunity

The Ask

$2.5M funding round · 18-month runway

Use of Funds

Tech & Product35% · $875k

Multi-stop V2, offline SMS tracking, B2B dashboard

Expansion30% · $750k

Open Kisumu + Eldoret hubs. Densify Kakamega & Bungoma

Lending Platform20% · $500k

Fuel advances, rider vehicle financing · 24% APY return

Marketing & Sales15% · $375k

Radio in Western Kenya, B2B sales team, gas station partnerships

Path to Profitability

Current:Positive contribution margin per trip (33-45%)
Breakeven:Q3 2027

at 35,000 monthly deliveries

Western Kenya target:50% of revenue by 2027

Highest margins, no competition

Exit options:Acquisition by Glovo/Bolt or Safaricom

Regional consolidation potential over Uganda/Tanzania

Use of funds is tied to specific KPIs:

35,000 monthly deliveries · 15% Western Kenya market share · $2.5M annual revenue run rate by end of 2026

LilwaDelivery

Kenya's Fastest Last-Mile Logistics

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yes@lilwadelivery.com
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